Saturday, May 26, 2012

End Malaria - YouTube



Buy the book at www.EndMalariaDay.com and save a life.

It isn't very often that a book has the power to save a life. Yes, good books can improve lives, shape lives, even change lives. But when was the last time a book literally helped save a life? If you're reading this page, the answer is right now.

This year, The Domino Project set out to change the future of publishing, and now it’s out to change the future of philanthropy.

The project’s latest release, by author Michael Bungay Stanier of Box of Crayons fame, is out to tackle one of our civilization’s grimmest epidemics: malaria. (And if the gravity of the issue still hasn’t stopped you dead in your tracks — like, for instance, the fact that a child dies of malaria every 45 seconds — watch Bill Gates’ 2009 TED talk.)

End Malaria: Bold Innovation, Limitless Generosity, and the Opportunity to Save a Life, released on End Malaria Day today, is a fantastic anthology that will save lives — by helping you be better, smarter, more efficient at your job.

The book features essays, tips and insights on great work by 62 leading writers and thinkers — including everyones' favourites Sir Ken Robinson, BrenĂ© Brown, Kevin Kelly, Scott Belsky, Barry Schwartz, Daniel Pink, Derek Sivers and more — with $20 out of every $25 book sale (that’s 80%, for the mathematically challenged) going to Malaria No More to buy mosquito nets for Africa, still the most effective malaria prevention method. (For comparison purposes, most product-based charitable contributions are in the 5-10% range.)

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